Many factors, including the selling price of the product and the total cost of the product (potential costs include manufacturing, storing, distributing, marketing, and selling), need to be evaluated to determine if a profit can be made on the promotion and sale of an affiliate product. As a side note, the difference between financial success and failure could be a simple matter of promoting a product that has more appeal or intrinsic value to the potential buyer than the cost of the product.


The research process should consist of gathering sufficient information on potential opportunities that will enable you to make an informed decision on what affiliate program(s) to join and promote. You will need to devote precious time and energy to accomplish this phase of the affiliate selection process.
In order to locate the affiliate opportunities, you should start by using a national search engine. Select “key words” in your search (such as: affiliate opportunities, affiliate ebook, affiliate networks, affiliate income, affiliate marketing, etc) to locate opportunities. Be innovative and change the search word(s) to match your personal needs and interest.
You should probably direct your attention to the top 10 to 20 search results for any key word group since these are likely to be the websites with the highest level of internet traffic. Higher traffic is an indicator that the website gets visitors and is probably in demand. Demand is important since it is one part of the economic “demand versus supply” equation.
Write down the appropriate information from each website that will provide you with data to review after you complete your online searching. You should probably print out the sales letter and any other useful information that will help in your follow-up review and evaluation. Part of your research will include communicating with the owner of each website that you are considering.
In addition, join some of the internet discussion boards and chat rooms that discuss the topic of affiliate programs. This can potentially provide a wealth of information in your review and comparison process. You can use the search engines to find these discussion boards and chat rooms.
Another source of information resides in ebooks and ezine articles that have already been written on the subject of affiliate programs and affiliate marketing. You can locate these ebooks and articles by using the search engines. Do not hesitate to communicate with the authors. Work with the authors because it may help you in your quest for usable information. You may find some authors willing to discuss your specific concerns since it may provide them with useful material for their future use.

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